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Activity Number: 175
Type: Contributed
Date/Time: Monday, July 30, 2012 : 10:30 AM to 12:20 PM
Sponsor: Section on Statistical Graphics
Abstract - #306062
Title: What Gets Our Attention?
Author(s): Heike Hofmann*+ and Hadley Wickham and Dianne H Cook
Companies: Iowa State University and Rice University and Iowa State University
Address: 2413 Snedecor Hall, Ames, IA, 50011,
Keywords: perception ; visual tasks ; graphics
Abstract:

Cleveland and Mc Gill tested in 1984 how well our visual system is adapted at performing particular tasks, such as comparing positions along a common line. Kosara and Ziemkiwicz recently (2010) re-produced this work with studies using crowd-sourcing and came to the same conclusions. Based on this work, we investigate how we - visually - break ties between competing visual elements (and their aesthetics). Using graphical inference techniques (Buja et al., 2009) we can measure the impact that e.g. outliers or color choices have visually (in the general population).


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