Publications > Advertising

TAS Advertising


The American Statistician, established in 1947, provides timely, general-interest articles addressing current national and international statistical problems and programs. This widely read journal looks at a variety of subject and is an excellent source of information for educators.

Display Advertising Sizes and Rates


Size 1-time 4-times Width x Depth
Full Page $1,000 $785 7" x 10"
1/2 Page $725 $550 7" x 4 7/8"
1/3 Page $550 $415 7" x 3 1/4"
Two Page Spread $1,850 $1,400 16 3/4" x 11 1/2"

To earn the 4-time rate, contract must run four or more insertions within 12 months and must be received with the first insertion. Two different ads may be run in the same issue as part of contract. If new art is not provided by the closing date, art will be picked up from the previous insertion. Contract advertisers are covered by existing rate until contract expires. All space reservations must be made in writing.

Bleed

No extra charge

Color

Not available

Agency Commission

15%. In-house agency requests will not be honored. Corporate or Institutional Member of ASA-15% on request. No cash discounts.

Mechanical Requirements

Ad must be provided ready for printing. Preferred formats include negatives, right reading emulsion down; reproduction proofs; camera-ready art. Any ads requiring typesetting or revision will be charged at cost. Faxed copies are not considered camera-ready and will be charged for remake. Ads submitted in dimensions other than those listed will be charged for typesetting.

Issuance and Closing Dates

Published quarterly-February, May, August, and November. Purchase orders, camera-ready art, and pubset copy-December 1, March 1, June 1, and September 1.

Copy Regulation and Rate Policy

Advertisers and advertising agencies assume full responsibility for all content of advertisements (including text, representations, and illustrations). The ASA reserves the right to reject any advertising not in keeping with the publication's standards. Rates are subject to change each year.

Circulation Information

Minimum guarantee: 11,500 copies per issue, including more than 2,000 library subscriptions. Circulation area includes the United States, Canada, and most foreign countries.

Send space reservations and art to:

The American Statistician
Melody Harris
Phone: (215) 625-8900 x 321